Why Facebook’s Advertiser Boycott Is Destined to Be a Dud

The list of advertisers joining the #StopTheHateForProfit boycott keeps growing. Don’t count on the campaign being more successful than the #DeleteFacebook movement, though. Facebook will only cave if it believes its advertising revenue faces a long-term threat. The #StopTheHateForProfit campaign targeted at Facebook (NASDAQ: FB) has led dozens of advertisers to pull their ad dollars […]

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